Make your Website more Trustworthy

Tuesday, April 6th, 2010

There are thousands of websites out there all fighting for a bigger bite of the pie — so how does a potential customer choose the one where he will finally make a purchase? People are also very wary of being scammed online (with good reason) — so how do you make your website stand out from the rest and get your potential client “to feel” that you can be trusted to provide a good product or service?

Here are a few ideas that will go a long way in making your website appear trustworthy and reputable:

 
Read the rest of this article »

Tags: web content, website promotion
Posted in Marketing - Online, Web Design and Content | No Comments »

Important Pages to include on Your Website

Wednesday, February 3rd, 2010

Have you ever wondered if your website contains the most essential pages? What about other “nice to have” pages or functionality?  Here’s a list of what we believe your website should have.

Every good website starts with a plan much the same way as a book does.  The “chapters” in your book then become your individual “top level” web pages. So before you start thinking about what to write on your website, it is important that you create a plan, which outlines what each page will contain. Create an outline of your chapters and note exactly what you want on each page so that you don’t repeat yourself or forget a piece of important information like your phone number!

The most common pages on professional websites include:

Read the rest of this article »

Tags: Web Design, Web Layout
Posted in Web Design and Content | No Comments »

Some Important Rules in Website Design

Wednesday, February 3rd, 2010

Your website is where your online business resides — it’s like the head office of an offline company. So it is equally important to continuity of corporate image and to ensure that good design principles and marketing techniques are applied to make sure your site reaches out to the maximum number of visitors and “sells” to as many people as possible. Extra attention should be paid to every tiny detail to make sure your website performs optimally to serve its purpose.

Here are important rules of thumb to observe to make sure your website performs well.

Read the rest of this article »

Tags: Web Design
Posted in Web Design and Content | No Comments »