Archive for the ‘Marketing - Online’ Category

Make your Website more Trustworthy

Tuesday, April 6th, 2010

There are thousands of websites out there all fighting for a bigger bite of the pie — so how does a potential customer choose the one where he will finally make a purchase? People are also very wary of being scammed online (with good reason) — so how do you make your website stand out from the rest and get your potential client “to feel” that you can be trusted to provide a good product or service?

Here are a few ideas that will go a long way in making your website appear trustworthy and reputable:

 

Tags: web content, website promotion
Posted in Marketing - Online, Web Design and Content | No Comments »


Press Release Writing Tips and Ideas

Tuesday, April 6th, 2010

A Press (media) release is one of the most cost-effective ways to get promotion for your online business — FREE. Many businesses ignore this type of promotion simply because they don’t know how to write a press release. It’s important to promote your online business with press releases because of the wide coverage of the media all over the internet and in your local area.

A Press (media) release is one of the most cost-effective ways to get promotion for your online business — FREE. Many businesses ignore this type of promotion simply because they don’t know how to write a press release. It’s important to promote your online business with press releases because of the wide coverage of the media all over the internet and in your local area.

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Tags: media release, press release
Posted in Marketing - Offline, Marketing - Online | No Comments »


The importance of Link Building – Bing SE

Tuesday, April 6th, 2010

Microsoft’s Bing Search Engine recently published information about building back links to your site. It discusses how Bing handles inbound or “back” links. Their suggestions also apply to other search engines such as Google, Yahoo, etc. I have summarized the main points here for you.

Tags: inbound links, link building, reciprocal links, SEM, SEO
Posted in Marketing - Online | No Comments »