Archive for April, 2010

Make your Website more Trustworthy

Tuesday, April 6th, 2010

There are thousands of websites out there all fighting for a bigger bite of the pie — so how does a potential customer choose the one where he will finally make a purchase? People are also very wary of being scammed online (with good reason) — so how do you make your website stand out from the rest and get your potential client “to feel” that you can be trusted to provide a good product or service?

Here are a few ideas that will go a long way in making your website appear trustworthy and reputable:

 

Tags: web content, website promotion
Posted in Marketing - Online, Web Design and Content | No Comments »


Press Release Writing Tips and Ideas

Tuesday, April 6th, 2010

A Press (media) release is one of the most cost-effective ways to get promotion for your online business — FREE. Many businesses ignore this type of promotion simply because they don’t know how to write a press release. It’s important to promote your online business with press releases because of the wide coverage of the media all over the internet and in your local area.

A Press (media) release is one of the most cost-effective ways to get promotion for your online business — FREE. Many businesses ignore this type of promotion simply because they don’t know how to write a press release. It’s important to promote your online business with press releases because of the wide coverage of the media all over the internet and in your local area.

(more…)

-->

Tags: media release, press release
Posted in Marketing - Offline, Marketing - Online | No Comments »


How to Promote Your Web Site

Tuesday, April 6th, 2010

In order for you to make sales via your website you need to get visitors (traffic) — not an easy task without the right type of promotion and advertising. A website without targeted traffic is a dead thing! Here are just a few ideas on how to promote your website while you are doing non-business related tasks in your everyday life. I am sure you will think of dozens more …

Tags: promote your website, website promotion
Posted in Marketing - Offline | No Comments »


Advertising on Afrikaans websites

Tuesday, April 6th, 2010

There are a number of Afrikaans websites that accept free or paid adverts. They are very active and have thousands of visitors.  Some do insist that your site must be in Afrikaans — that can be easily solved by putting up a summary page in Afrikaans on your website that you can point their link to.

I will keep adding to this list as I find more and more – so check back often. If you have found any other interesting links please send me an email and I will add them to this page for all to use.

Tags: Afrikaans, Afrikaans Websites
Posted in Advertising links | No Comments »


The importance of Link Building – Bing SE

Tuesday, April 6th, 2010

Microsoft’s Bing Search Engine recently published information about building back links to your site. It discusses how Bing handles inbound or “back” links. Their suggestions also apply to other search engines such as Google, Yahoo, etc. I have summarized the main points here for you.

Tags: inbound links, link building, reciprocal links, SEM, SEO
Posted in Marketing - Online | No Comments »